Melbourne Pet & Animal Expo
About The Expo
Australia has a rapidly ageing population. This has been influenced by medical and technological advancements, lifestyle changes, financial considerations as well as public education with respect to health.
Almost 1/3 of all Australians are aged 45+ and ‘Projections of the Population of Australia' issued by the Australian Bureau of Statistics indicates that this percentage will increase dramatically as the post war ‘Baby Boomers' move into this age group.
This growing mature-aged market is generally financially buoyant and represents an ever increasing source of both spending power and consumption.
The Retirement & Lifestyle Expos are designed to be very interactive with
product demonstrations, stage performances, information seminars and many wonderful features and attractions.
Financial and investment planners, a vast variety of lifestyle villages and resorts , a host of domestic and overseas holiday and travel operators, tourism destinations, taxation and legal advisors, government information services, property investments, superannuation and insurance advisors, health and hearing specialists, caravan, campervan and motorhome suppliers will all be on hand to provide advice and service the needs of
the growing market.
The Retirement & Lifestyle Expo is a one-stop shop for not only people seeking advice on issues relating to a happy, active and hassle-free retirement but is equally important to the families of retirees. ‘Retirement’ is no longer a dirty word, instead it is now perceived as important and positive. With so many people now needing to plan for their retirement as well as the huge market of those who have already retired, this expo has significant importance to the wider community.
Why You Should Attend
The Retirement & Lifestyle Expos will provide all organisations with an extremely powerful and viable direct method of marketing. Participation in the Expo will ensure that products and services are seen by the largest number of interested buyers in the shortest possible time. It's direct and it's face to face. These major Expos should be viewed as an excellent promotional opportunity that will generate results in both the short and longer terms. It will significantly heighten public awareness of your organisation's involvement in the industry.
Advertising & Promotion
The success of the Expos has been the result of huge advertising and promotional campaigns being conducted for the events. The Retirement & Lifestyle Expos will again be supported by extensive multi media campaigns to ensure massive public awareness.
Press, radio and television will all be used to maximise consumer attendance and gain exposure for the products, equipment and services being displayed.
Exhibition & Marketing Services has a sincere and long term commitment to providing a most effective public forum for the retirement industries, one which is constructive and which will positively assist in servicing the needs of our mature Australians. Our commitment to quality and providing value for investment ensures that Exhibition & Marketing Services will deliver a most cost effective and efficient promotion for all organisations exhibiting in The Retirement & Lifestyle Expos.
• Retirement Planning & Lifestyle
• Holidays and Travel
• Financial & Investment Services
• Retirement Villages , Estates & • Resort Villages
• Leisure & Recreation
• Government Departments
• Home Products and Services
• Property Investment
• Home-based Care & Support Services
• Health Foods & Nutrition
• Home Appliances
• Furniture and Spas
• Mobility Aids
• Home Options & Improvements
• Motor Homes
• Motor Vehicles
• International & Domestic
• Storage and Removals
• Personal and Home Security &
• Information Services
• Air Conditioning
• Computers / The Internet
• Optical &Hearing Products
• Musical Instruments
• Fashion Wear